SuperFriend is the mental health partner of the superannuation and life insurance industries. We advocate for the mental health of Australians and act as a conduit to galvanise collective action. More broadly, we proudly represent the industries through a number of strategic alliances and forums aimed at driving practical systems change in mental health, Australia-wide.
Some of these alliances are within the financial services industry where super funds and life insurers are usually visible, whilst others are outside the industry and the traditional forums.
One of the most significant projects we are currently involved with is the development of the National Workplace Initiative. Funded by the Australian Government and under the leadership of the National Mental Health Commission and the Mentally Healthy Workplace Alliance, of which SuperFriend is a member, we are playing an integral role. The aim of this national project is to create a framework for all Australian workplaces to enable them to create, implement and embed sustainable and useful mental health strategies across their business.
SuperFriend participates in workplace mental health industry networks in Victoria, Queensland, South Australia and NSW. These networks help build collaborative approaches to workplace mental health promotion and are underpinned by principles around areas of commonality, mutuality and a non-partisan approach.
By participating in these networks we better understand the scale and scope of programs being developed across Australia and thereby help reduce duplication of effort and resources across the mental health industry; amplified and promoting the work of SuperFriend and other excellent mental health organisations.